Digital marketing today is a big deal! It is a great way to connect with your existing and potential customers. Over the years, the Digital marketing profession/field has evolved, and it has also come with some misconceptions. This article looks to dispel some misconceptions people have about Digital Marketing. Let’s get right into it. 1. […]

Marketing is very key in business and is also a challenging aspect when starting out a business. Every business owner wants to find the right strategy to attract and retain potential customers. A good marketing strategy will help you define the overall direction and objectives for your marketing. In this article, I’ll be sharing 5 […]

If your website is not optimized for search engines, you might be missing out on so many potential customers who are constantly searching for your product or service online. For you to have a website, that means you want traffic, and you probably want to make sales on your site. But if you are not […]